Service Industry

COCG helps companies break industry conventions and drive inbound leads.

In today’s world, saying you’re an expert isn’t enough. We believe that finding a means to prove your expertise in a manner that resonates with your target audience is the best way to stand out from your competition—particularly in crowded industries.

That’s exactly what our branding, social media and content strategy, website design and search marketing can help you do.

How we do it is deceptively simple: we discover what your best prospects believe and what they need to be successful. Then we help you show them what you can offer. Not just by selling a service, but by sharing your unique perspective and yes, even your expertise, in a context that makes it valuable and relevant.

We’ve worked with a range of service-based companies and firms over the years in a variety of industries. Accounting firms caught in the midst of growth and rebranding. Engineering firms looking for a renewed focus. While the industries and tactics may differ, we’ve found that focusing on deeper values pays off—it turns prospects into long-term clients.

Through our branding, social media, content marketing, and website services, we help the service industry:

  • Navigate change, including rebranding, mergers or acquisitions
  • Manage growth, including new product or service introductions
  • Build consistency across product or service offerings
  • Overcome industry challenges


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