Lufkin Control Series™

Lufkin® is a brand of measuring tapes from Apex Tool Group, LLC, a global tool company with manufacturing facilities and operations around the world. COCG was tasked with creating a website showcasing the brand’s new Control Series™ measuring tape.

We designed a microsite highlighting the five main selling points of the new product via focused photography coupled with short and sweet verbiage expounding on the details of each feature. Subtle responsive design details add additional character, providing a unique way for users to engage and interact with the site.

Microsite.—
Interactive Elements.—
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