Inbound Link Building Post-Panda

Link Building is one of the traditional pillars of good SEO work. However, it’s important to understand the factors that Google and other search engines use to weigh inbound links in terms of ranking value. Not all links are created equal—in fact, some inbound links can actively harm your website! It’s okay though, because the SEO experts at COCG are here to help guide you through the muddy waters of link building.

Our Link Building Service

At COCG, we work with clients to explore a variety of link building and link outreach options. Whether it’s through blogger outreach, talking to reporters, or guest blogging, we know where to find opportunities for high-quality links. We’re here to help you brainstorm, write and distribute guest blogs. We know how to get inbound links from local and national reporters looking to interview industry experts.

We also know what kind of spammy, low-quality links to avoid to keep your site off of Google’s blacklist. When COCG builds links, they’re never paid/reciprocal links, nor are they article comment spam. Our link building is manually done to ensure adherence to white hat SEO only!

Backlink Review

Another big part of maintaining a healthy inbound link profile is to periodically audit your backlinks. Some shady SEO firms might promise you hundreds (or thousands!) of links in a short amount of time, and it’s true that they can deliver. But often times, they’re using black hat link building software to spam up vulnerable sites with poor-quality, irrelevant links. Too much of this, and you run the risk of incurring a manual penalty from Google!

Our inbound link review service can catch bad links before you incur a penalty. We will take steps to identify and remove poor or spammy links to your site, keeping your link profile clean and healthy.

Add Link Building to Your SEO Strategy!

If you would like to bolster your content marketing strategy with safe, reliable link building, give COCG a call! We fully believe in white hat SEO practices that place emphasis on long-term, lasting results. Reach out to us at (919) 306-8406, or online!