Crabtree Valley Mall

Crabtree Valley Mall is Raleigh’s—and one of North Carolina’s—largest indoor shopping malls. COCG was tasked with creating a brand-new responsive website for the mall featuring searchable and filterable directories of all 200+ stores and restaurants.

We designed a responsive website to position Crabtree Valley Mall as a one-stop destination for exclusive shopping, dining and events in North Carolina, as well as to cater to the mall’s traditionally younger audience through purposeful photography treated with colorful filters evoking popular social media apps.

COCG also created two directories for Crabtree Valley Mall—one for stores, one for restaurants. Both directories were built with options to filter by category or alphabetically, with each directory listing offering helpful information on parking, hours, closest entrance and more.

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